TYPOGRAPHY - TYPE DESIGN & COMMUNICATION - TASK 3
04/11/2024 - 19/11/2024 / Week 7 - Week 9
Shannen Hiew Kar Yee / 0354055
Typography / Bachelor in Design (Hons) in Creative Media / Taylors University
Task 3
- First, we were asked to deconstruct and dissect the letters h, o, g and b using any of the 10 fonts that were provided. So, I decided to go with the Univers Lt Std typeface.
- We were required to do an activity which was using the material that we brought to class which was the graph paper as well as the three different sizes of marker pens. we had to sketch down the letters H, O, G and B in our own fonts that we want to create by taking inspiration from the ten fonts that were required to download for us during the beginning of this semester.
- After that, following the video, I start tried to create my own fonts that I want to create but rather than making this a final work, I wanted to just play around more with the shape tool and pen tool. So, I have decided to digitalize one of the fonts that I wanted to create and wait for feedback from Ms. Vitiyaa.
- For week 8 exercises, we were only required to update our portfolio for Task 3 as well update the google sheets if there is any feedback.
- Explore writing styles further. Identify a selected writing style that you like. Write the following letters and punctuations: o l e d s n c h t i g , . ! # in that style and then attempt digitizing your chosen letterforms in Adobe Illustrator.
- Watch the tutorial video provided before doing the exercise.
- I added extra letters than the original ones that we had to do for me to be able to make the poster easily with more letter choices.
- I've decided to name my fonts as Malikz. After deciding on the name, I started transferring all the letters into font lab from Illustrator.
- After adding all the letters, I did as how the video was shown which was to kern the space for the letters equally and make sure the space for each letter is nicely done.
- After that I exported the fonts and installed it in my computer. Once I installed the fonts and make sure that it can be run, I then head over to illustrator to start creating my poster with the fonts that I created. I also at first chose the quote " design ignite new ideas " but then Ms. Vitiyaa advise me to go for something more like a joke type of quotes to make it more interesting. Not only that, in week 13 while I was in class I notice that the letter P kerning in my fonts was a bit odd, so I quickly went to the computer lab and fixed it before finalizing my poster.
We were asked to make sure everything in our eporfolio blog for task 1 and 2 is completed
before Ms. Vitiyaa check precisely and give us our personal feedback.
SPECIFIC FEEDBACK:
Ms. Vitiyaa help me a lot with practicing how to write the fonts perfectly on paper with marker
pens that consist of the tip bigger than 3.0. Not only that, but I also gave Ms. Vitiyaa a look on my work for task 3 and she said that the font that I was creating was good.
SPECIFIC FEEDBACK:
Ms. Vitiyaa told me that i needed to organize some of my eportfolio as in the layout of it. Other than that, everything was fine.
Week 11
GENERAL FEEDBACK:
This week we were just asked to complete our fonts so we could finalize it as soon as possible and start transferring it to Font Lab as Font Lab only allows us to have 10 days free trial. After doing it on our computer, we also had to do the Font Lab with the MacBook in the D7.04 mac lab as they provide the font lab application there. As well as finishing our task 3 eporfolio.
SPECIFIC FEEDBACK:
I got Ms. Vitiyaa to check on my fonts that I want to finalize and transfer it into Font Lab. She said everything looks good only the letter O looks a little weird with the curves. So, I just needed to change that.
Week 12
GENERAL FEEDBACK:
For week 12 class, we were all just busy completing our fonts as well as our poster and Ms. Vitiyaa walk around to check everyone's fonts and gave everyone feedback.
SPECIFIC FEEDBACK:
Ms. Vitiyaa said that my fonts were already good, and I don't need to change anything about the fonts. She just asked me to change the quote for my poster.
Week 13
GENERAL FEEDBACK:
This week we are all also still making sure everything is good to go since it's almost the end of the semester and submission is close. Ms. Vitiyaa also gave us a quick rundown on all the submission to make sure that we were all clear with the instructions and what needs to be in the eportfolio.
SPECIFIC FEEDBACK:
I gave Ms. Vitiyaa to take a look at my newest poster design that I did before finalizing it. I was only asked to remove some elements that make the poster looks complicated.
REFLECTION
Experience
In my opinion, I really enjoy doing this task as it was very beneficial, and I actually like creating my own fonts as I get to express my creativity in creating it. Not only that, but it was also very easy to work with the shape tool to create fonts one by one carefully. With this knowledge of creating my own font, I learned to appreciate each font that is created as well as now I realized how long it actually takes to create typefaces and how many sketches and rejections we go through.
Observation
My observations while carrying this task out is that a lot of patients and detailed are required. This is said because while creating the fonts, I was zooming in very detailed to adjust every single shape to make sure it was aligned in order to unite it. Other than that, I also went through a lot of sketches to finalize which type of font I wanted to digitalize.
Findings
In these whole 14 weeks module of typography, I find every single task very beneficial, but this was the most beneficial one for me in my opinion as I feel like in the future I would use this knowledge a lot. For example, if I were to work on a poster and I don't really like the fonts that were given, I could just easily create my own font to work with. Not only that, but it also made me realize that creating fonts are entertaining but time consuming.


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